The Szabo Stream

Looking for some insight into fleshing out this concept a little further.

Near or at the completion of insights, the experience group starts to analyze the data. Based on fact and through continuous collaboration, experience concepts begin to trickle down well before stakeholders can see the final outcome. These experience concepts, or eConcepts, are a work in progress. The intent is to launch early and iterate often based on the data. Marketing is always in beta.

There's still more to come. But that's another day. Client work starts now...

Thoughts?